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Quote of the Week: Apple

by edavis on 28/04/10 at 9:52 pm

My team and I are close to finishing our first deliverable for a new client: a comprehensive social media and website audit. This is only the beginning. The next steps are to develop an integrated, strategic marketing plan to grow and leverage their Internet presence with the goal of saving lives! Truly, a project we can all get behind, support, work our asses off to make it happen, and in the end, make a difference. With that mind, we will be moving from the research phase to putting on our creative hats. So, it’s time for a little inspiration:

Here’s to the crazy ones, the misfits, the rebels, the troublemakers, the round pegs in a square hole, the ones who see things differently. They’re not fond of rules, and they have no respect for the status quo. You can quote them, disagree with them, glorify or vilify them. About the only thing you can’t do is ignore them, because they change things. They push the human race forward, and while some may see them as the crazy ones, we see genius, because the people who are crazy enough to think they can change the world, are the ones who do.
–Apple Computer advertising, 9/27/97

And if that doesn’t do it for you, check out the old Apple ad that should!

Flickr credit: Lode Broekman’s posterous